How We Support You:

Branding

We gather survey data from current residents and families, analyze the data to identify trends, and differentiate your organization from competitors. We carve out a unique look and feel that invites warm leads to engage with you.

Content Marketing

Using programmatic survey data, we download the motivations of hundreds of people who fit the profile of your ideal audience. Based upon data findings, we write and design for you content marketing campaigns that directly speak to what drives your ideal residents’ care decisions.

Marketing Collateral Design

We create custom marketing collateral that reflects your organization’s authentic story and resonates with your most qualified leads. When people contact you, they feel a sense of belonging and trust, which gives way to a shorter sales cycle for you and your team.

Social Media Marketing

In keeping with the Big Buzz theory that social media is an online open house happening for your organization 24/7, we post regularly on your behalf to invite and engage high-quality leads to your pages, your website and in your door.

Marketing Planning

We use programmatic surveys powered by artificial intelligence to reach hundreds of people who fit the exact profile of your target audience to ask all the right questions to reveal precisely what marketing media they use to make care decisions, and what they would need to see to reach out and book a tour. We keep your team focused on only the most important objectives to reach revenue goals. No lengthy marketing planning documents here – we will develop a 1-page marketing plan to propel your organization forward.

Team Alignment

Your marketing executives and team get access to Big Buzz’s proprietary relationship-based selling training predicated on best practices from Fortune 500 companies. We train your internal sales and marketing teams for full alignment, precision focus and stronger outcomes.