“How to Plan for the Future of Your Business During Coronavirus,” featuring Wendy O’Donovan Phillips

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The pandemic has forced many businesses to close or drastically adapt their business models to survive. Here’s how to plan for the future of your business during the COVID-19 pandemic and beyond.

In the midst of a crisis – whether it’s a global pandemic like COVID-19 or any other disaster – it can be easy to develop shortsightedness. Naturally, you want to focus on your business’s immediate survival, and when those are the stakes, it can be hard to plan for a future that won’t exist unless you rise to the occasion.

However, recovery planning is equal parts short-term and long term. To implement a successful recovery plan, you have to think about what things will look like after the crisis abates and prepare to maneuver your business to be well positioned for success when that time comes.

Still, that is often easier said than done. How can you best plan for the future of your business when things are changing daily?

Read the full article featuring Big Buzz CEO Wendy O’Donovan Phillips here.

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