You’ve almost certainly heard the phrase “big data” being tossed around the healthcare industry for the last few years. Before you begin tuning it out as just another useless buzzword,…
Blockchain. Omnichannel. Influencer. In marketing, you may hear words like these being tossed around and overused to the point of absurdity. Such is the nature of the buzzword. However,…
We often hear from medical professionals that they are apprehensive to work with a marketing agency because they have done so in the past and have had a poor experience,…
What is Nextdoor? Nextdoor is a private social networking program specifically designed to leverage the wealth of knowledge that exists in a local community to improve the lives of neighbors….
Thanks to the wonders of the internet, the world is more connected, and consumers have a louder voice than ever before. This is largely positive for businesses and consumers alike. According…
Content marketing is the act of creating and delivering timely, relevant and valuable material consistently to one’s database in order to change their behavior without necessarily selling. It is different…
Picture this: a practice has invested in a healthcare marketing agency to increase new patients. The marketing agency deploys a handful of different marketing tactics and the phone begins to…
By Marissa Nicholson / Executive Coach at Fortune Management I have been in the dental field for more than 20 years. I have lived my life as a hygiene assistant,…
Those working in the medical industry spend a great deal of time at the office. According to the Bureau of Labor Statistics, the average adult spends over eight hours a…
According to Statista, over 50% of worldwide online traffic comes from a mobile device, and of the websites Big Buzz manages, about one-third of traffic comes from mobile devices. Those are…