Web and Digital Marketing Strategies for the Senior Living Industry

Big Buzz can create an online marketing strategy for your organization that includes a full audit of its online presence, a website assessment, identification of opportunities for more organic traffic as well as ways to enhance online advertising and social media efforts. Once the digital marketing evaluation has been completed, Big Buzz will document our recommendations and work to implement next steps, which may include tactics like SEO, website updates, online ads, etc.

Digital Marketing Strategies May Include:

  • Website design and development
  • Email campaigns and CRM development
  • Target audience identification
  • Awareness campaigns
  • Lead generation
  • Tracking and analytics setup
  • SEO
  • SEM (PPC, display, video)
  • CRO (conversion rate optimization)
  • Local marketing
  • Programmatic advertising
  • Comprehensive marketing evaluations
  • Landing page design and development
  • Media buys
  • …and more

Deliverables for a Web and Digital Marketing Strategy

  • SEO evaluation
  • Advertising evaluation
  • Social media evaluation
  • Marketing materials evaluation
  • Email marketing evaluation
  • UX/UI evaluation
  • Content evaluation
  • Recommendations and implementation
  • Media buys

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