[vc_row][vc_column][gem_youtube height=”350px” video_id=”Mlitv5bJt78″][vc_column_text]“The lifeblood of your business is repeat customers.” –John Warrillow, The Automatic Customer When you sign up for a service like
In one of the Ad Council's most recent ads, a steely-eyed woman in a trench coat emblazoned with a Red Cross badge holds up a small torch alight with a yellow and red flame. Her white wings stand out in the background, which is red on one angled side, with blue and white rays on the other. The rays stem from a light-blue globe above her head, which is encircled by the headline "Stay Safe, Stay Strong, Stay Home."
[vc_row][vc_column][vc_column_text]A conversation with Stephen Hooper of 3M Design Big Buzz had the opportunity to sit down with Stephen Hooper, Design Officer with 3M
An increasing number of senior living organizations are claiming that operations are unsustainable under current conditions, but with the right strategic approach, yours needn’t be among them. Staying the course with the right marketing can increase exposure and ROI, especially as competitors retreat. In working with numerous senior living clients, Big Buzz has seen firsthand the positive results of refocusing marketing efforts instead of abandoning them. Here are three ways to increase occupancies now.
As a part of my series about how busy women leaders are addressing these new needs, I had the pleasure of interviewing Wendy O’Donovan Phillips, CEO of Big Buzz, an agency delivering strategy and consultation to drive focused marketing efforts for executives and teams nationwide. Wendy is the author of two books available on Amazon, and she has been published in many healthcare journals. She is a member of the Women’s President Organization, has been honored by the American Marketing Association for excellence in her field, has been hired by the American Dental Association as an expert consultant in marketing, regularly lectures for healthcare organizations and associations in front of audiences ranging from 25 to 3,000 attendees and sits on the Forbes Agency Council.
[vc_row][vc_column][gem_youtube width=”100%” height=”350px” video_id=”ho9tvcYb4K0″][vc_column_text]A dentist’s office is one of the cleanest and most sanitary places a person can go, both prior to the
As budgets and sales funnels continue to fluctuate, it’s important to maintain consistent marketing practices. Even more, it is vital to ensure your marketing team is eliminating waste related to ineffective or overpriced marketing tactics. At Big Buzz, we’ve partnered with hundreds of professionals in the senior living industry to assess their current marketing plans, identify which strategies should take priority and which are no longer useful.
[vc_row][vc_column width=”1/4″][/vc_column][vc_column width=”2/4″][gem_youtube width=”100%” height=”350px” video_id=”MIPTmaAT01Q”][/vc_column][vc_column width=”1/4″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text] Where does your mind go as you strategize about hitting your practice’s production goals? Likely to
Congratulations! You have completed what may very well have been one of the most challenging first halves of a year in your career. Here, I hope to provide some reflection, insights and inspiration for the way forward. These are the big lessons I have learned so far in 2020...
[vc_row][vc_column][vc_column_text]Strategic website design and development is one of the most crucial marketing assets to your practice. With many people searching for their next
